Now the Mumbaikars can adorn the indo ethnic look coming from rural artisan women! Hansiba, the premium flagship brand of STFC (Sewa Trade Facilitation Center) today launched its boutique at Napeansea Road, Mumbai. With the launch of this boutique Hansiba aims to capture the hottest fashion destination of the country.

The event was well attended by eminent personalities from all walks of life like Smt. Rajashree Birla, Chairperson of The Aditya Birla Centre for Community Initiatives and Rural Development, Smt. Elaben Bhatt, Founder of Self Employed Women’s Association (SEWA), Mr. Paul Folsmbee, Consul General of U.S.A., Leah Martin etc. Hansiba the brand of rural artisans has created a niche for itself by marrying age old embroidery techniques with modern designs and contemporary fashion. It signifies the rich embroideries, the traditional skill and heritage of the rural women artisans.